Finding brands and not losing your religion?: exploring the relationship between brand engagement in self-concept and religious commitment

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Bibliographic Details
Authors: Razmus, Wiktor (Author) ; Zarzycka, Beata (Author)
Format: Electronic Article
Language:English
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Published: International Association of Management, Spirituality & Religion 2021
In: Journal of management, spirituality & religion
Year: 2021, Volume: 18, Issue: 3, Pages: 201-217
RelBib Classification:AE Psychology of religion
AG Religious life; material religion
KBK Europe (East)
Further subjects:B brand engagement in self-concept
B grandiose narcissism
B Aufsatz in Zeitschrift
B Religious Commitment
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