An empirical analysis of digital marketing impact on consumer buying behaviour: the case of North Macedonia
| Published in: | International journal of Islamic marketing and branding |
|---|---|
| Authors: | ; |
| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
|
| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Inderscience
2020
|
| In: |
International journal of Islamic marketing and branding
|
| Further subjects: | B
digital marketing
B purchase decision B Aufsatz in Zeitschrift B North Macedonia B Developing Countries B consumer buying behaviour B digital channels |
| Online Access: |
Volltext (lizenzpflichtig) Volltext (lizenzpflichtig) |
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