The Antecedents of Customer Satisfaction and Customer - Company Identification in Enhancing Halal Restaurant Loyalty: Halal Company Identity Perspective

This study elucidates Halal company identity to predict both customer satisfaction and customer-company identification and the resultant impact on Halal restaurant loyalty. The data analysis used CFA and SEM with a total sample of 347 Halal favourite restaurant customers in Indonesia. The...

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Bibliographic Details
Subtitles:"Islamic Tourism"
Authors: Mursid, Ali (Author) ; Wu, Cedric (Author)
Format: Electronic Article
Language:English
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Published: Dublin Institute of Technology 2021
In: The international journal of religious tourism and pilgrimage
Year: 2021, Volume: 9, Issue: 1, Pages: 83-95
Standardized Subjects / Keyword chains:B Indonesia / Restaurants / Halal / Consumer satisfaction / Identification
RelBib Classification:AD Sociology of religion; religious policy
AG Religious life; material religion
BJ Islam
KBM Asia
Further subjects:B halal restaurant loyalty
B Customer satisfaction
B halal company identity
B customer-company identification
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Volltext (lizenzpflichtig)