Islamic/State: Daesh’s Visual Negotiation of Institutional Positioning

In response to calls for more empirical studies in organizational communication to further develop the Four Flows Model of CCO, this analysis examines Daesh’s use of visual messaging strategies as a means of institutional positioning in the global communications environment. To do so, the study anal...

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Bibliographic Details
Authors: El Karhili, Nagham (Author) ; Hendry, John (Author) ; Kackowski, Wojciech (Author) ; Damanhūrī, Karim ad- (Author) ; Dicker, Aaron (Author) ; Winkler, Carol 1959- (Author)
Format: Electronic Article
Language:English
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Published: Routledge, Taylor and Francis Group 2021
In: Journal of media and religion
Year: 2021, Volume: 20, Issue: 2, Pages: 79-104
Standardized Subjects / Keyword chains:B Islamischer Staat im Irak und in Syrien / Organization / Visualization / Positioning (Marketing)
RelBib Classification:AD Sociology of religion; religious policy
BJ Islam
KBL Near East and North Africa
ZC Politics in general
ZG Media studies; Digital media; Communication studies
Online Access: Volltext (lizenzpflichtig)
Description
Summary:In response to calls for more empirical studies in organizational communication to further develop the Four Flows Model of CCO, this analysis examines Daesh’s use of visual messaging strategies as a means of institutional positioning in the global communications environment. To do so, the study analyzes over 2000 religious and state images displayed in the group’s English/Arabic publications. The findings highlight the critical role of both the quantity and nature of visual output in the Four Flows Model. The study also expands current understandings of institutional positioning over time, through organizational expansion/constraint, and in relation to various targeted online communities.
ISSN:1534-8415
Contains:Enthalten in: Journal of media and religion
Persistent identifiers:DOI: 10.1080/15348423.2021.1930813