Communication theory: The Buddhist viewpoint
The Sri Lankan villager favours an indirect method to put across his message. This indirectness, inculcated mainly through the religio-social inheritance has made the population more "sympathetic responders to communicated messages". Communicators, if they are willing to adopt modern conce...
| Main Author: | |
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| Format: | Print Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Routledge, Taylor & Francis Group
1986
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| In: |
Media Asia
Year: 1986, Volume: 13, Issue: 1, Pages: 29-31 |
| Further subjects: | B
Buddhism
B Sri Lanka B Culture sociology B Sri Lanka Communication Buddhism Culture sociology B Communication |