From a ‘good death’ to a ‘calm heart’: Buddhist retailing meets self-care in contemporary Japan

This article explores how vendors of Buddhist goods, which are traditionally associated with death and funerary rites in Japan, have responded to religious decline by venturing into alternative spirituality, wellness, and home décor markets. Drawing on ethnographic fieldwork within Buddhist goods st...

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Bibliographic Details
Main Author: Gould, Hannah 1971- (Author)
Format: Electronic Article
Language:English
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Published: Carfax Publ. 2023
In: Journal of contemporary religion
Year: 2023, Volume: 38, Issue: 2, Pages: 203-224
Standardized Subjects / Keyword chains:B Japan / Buddhism / Commercial exploitation / Spirituality / Individualism
RelBib Classification:AD Sociology of religion; religious policy
AG Religious life; material religion
BL Buddhism
KBM Asia
TK Recent history
Further subjects:B Material Religion
B Japan
B spiritual marketplace
B affective retail
B Buddhist economics
B Capitalism
Online Access: Volltext (lizenzpflichtig)