Viewing Advertising through the Lens of Faith: Finding God in Images of Mammon
Various scholars have noted connections between traditional Protestantism and advertising in the United States. Not only did the two institutions inform one another as modern advertising emerged and matured, but, arguably, the two systems also exhibit parallel rhetorical formats and functions today....
| Main Author: | |
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| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Equinox
[2006]
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| In: |
Implicit religion
Year: 2006, Volume: 9, Issue: 1, Pages: 29-53 |
| Further subjects: | B
United States
B Protestants B Protestantism B Implicit Religion B Advertising |
| Online Access: |
Volltext (doi) |